HOW NOT TO SPEND £18,500,000

HOW NOT TO SPEND £18,500,000

Postby Cannydc » Mon Mar 19, 2018 5:14 pm

The Tories spent more than £18.5m while losing their majority at last year’s general election, against £11m of spending by Labour and £6.8m by the Liberal Democrats, newly released figures have shown.

The Electoral Commission data, which covers the 12 months prior to the election on 8 June, also showed the increasing role of social media in campaigning, with the Tories spending about £2.1m on Facebook advertising alone.

In contrast Labour – whose message is seen as being shared more widely and favourably on social media – spent slightly over £500,000 on Facebook advertising.

The biggest single element of the Tory spend was £4m, which went to Crosby Textor, the market research firm run by the Tories’ regular election guru Sir Lynton Crosby, whose after Theresa May lost her majority.

The financial decline of UKIP was shown by the fact that it was outspent by the Women's Equality Party (WEP), with a total 2017 election outlay of £273,000 – down from £2.8m in 2015.


I remember those Tory Facebook posts, the best bits were the comments, with hundreds of people telling us exactly why they would NEVER VOTE TORY.

How on earth did Crosby get a knighthood ?

https://www.theguardian.com/politics/20 ... 7-election
User avatar
Cannydc
 
Posts: 21432
Joined: Sun Oct 02, 2011 3:59 pm

Re: HOW NOT TO SPEND £18,500,000

Postby Grafenwalder » Mon Mar 19, 2018 5:58 pm

Cannydc wrote:The Tories spent more than £18.5m while losing their majority at last year’s general election, against £11m of spending by Labour and £6.8m by the Liberal Democrats, newly released figures have shown.

The Electoral Commission data, which covers the 12 months prior to the election on 8 June, also showed the increasing role of social media in campaigning, with the Tories spending about £2.1m on Facebook advertising alone.

In contrast Labour – whose message is seen as being shared more widely and favourably on social media – spent slightly over £500,000 on Facebook advertising.

The biggest single element of the Tory spend was £4m, which went to Crosby Textor, the market research firm run by the Tories’ regular election guru Sir Lynton Crosby, whose after Theresa May lost her majority.

The financial decline of UKIP was shown by the fact that it was outspent by the Women's Equality Party (WEP), with a total 2017 election outlay of £273,000 – down from £2.8m in 2015.


I remember those Tory Facebook posts, the best bits were the comments, with hundreds of people telling us exactly why they would NEVER VOTE TORY.

How on earth did Crosby get a knighthood ?

https://www.theguardian.com/politics/20 ... 7-election

Given the recent revelations of Cambridge Analytica, FB and Trump, maybe Tory HQ was among it's clients. :wink:
User avatar
Grafenwalder
 
Posts: 5734
Joined: Tue Jan 30, 2018 10:17 pm


Return to News, Politics And Current Affairs

Who is online

Users browsing this forum: No registered users and 26 guests